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LOEWE Craft Prize – Global Recognition For Excellence In Craft And Design

Fashion’s current preoccupation with artisanship made the leap from admiration to genuine patronage thanks to J.W. Anderson. Within a year of taking the reins at Loewe, one of the world’s most prestigious fashion brands, Anderson, 32, launched an annual craft prize at a global level. And recently announced the coveted 2017 Loewe Craft Prize shortlist.

“Craft is the essence of Loewe and I want to make sure we increase employment at Loewe and across the globe, but I think brands have an obligation and if we don’t collectively support and nurture these things, crafts will start to disappear. Yes, there will be a winner, but it’s also about creating a global platform.” -J.W. Anderson, 32

The prize acknowledges the importance of craft in today’s culture and recognizes the skills of artisans whose talent, vision and will to innovate set a standard for the future.


Kim Buck, Denmark Series: Puffed Up (2011-2016) Category: Jewellery | Materials: 999.9 gold

The 26 finalists, spanning all ages, were selected by a jury of experts comprising textile, jewelry and ceramics designers, as well as journalists.

In collaboration with the Loewe Foundation, JW Anderson (right) launched a new Craft Prize, aimed at celebrating and promoting outstanding achievements in craftmanship. Photography: Jimmy Cohrssen

The winner of the Loewe Craft Prize receives 50,000 euros and the winning work will be exhibited alongside all shortlisted entries in Madrid, Tokyo and New York.




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