2019-20. (Photo: CNMI)

A Youthful Turn Towards Luxury: Larusmiani Fall/ Winter 2019-20.

Review by Lucas Pantoja


When thinking of luxury fashion houses the first names to come to our minds are typically the notorious monsters of the industry: Louis Vuitton, Hermes, Chanel, etc. But one name or more so legend that doesn’t always come to mind immediately is heritage Italian house Larusmiani.

The Fashion Plate
Larusmiani wool sport jacket, silk polo, stretch cotton trousers, trademark velvet friulane shoes. (Photo: Larusmiani)

I pass by their flagship along Milan’s Montenapoleone street nearly everyday and always find myself astonished by the level of luxury in the accoutrements and items behind the display windows. The brand has only become more legendary since their acquisition of fabled accessories and cutlery-makers G. Lorenzi.

Having always stuck to its heritage of classy menswear collections with hefty price tags until very recently; it was intriguing to see how they’re heading even more in a direction towards more youthful garments with lower prices in this latest Fall/Winter 2019 collection.

Inspired by the wilderness and vast woodlands we find different hints towards hunting and nature as well as some very sports inspired luxury wear. Colors are limited but mix neutrals with more flavorful hues such as a fiery rust and gold combated with an earthy brown and a cloud blue.

Notable materials include a silky sea cashmere corduroy as seen on the trucker-style work jackets and a furry mohair that appears on a tasty plaid overcoat.

The ideal collection for your sporty friend who wants to dress fly but doesn’t feel comfortable dressing outside of their comfort zone. A collection simple in it’s design but crafted from pure opulence — while the clothing may have taken a more youthful turn, the pipes, playing cards, and cigars holders crafted by G. Lorenzi still conceal the luxurious grown man appeal with which the brand is known for.

More reviews by Lucas Pantoja.
I’m just a guy from Virginia who enjoys writing about clothes. Currently studying creative direction at The Istituto Marangoni in Milan, Italy.

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