Chaotic Installations: What’s New Inside Rei Kawakubo’s Dover Street Market Stores Worldwide.
The Dover Street Market is a unique environment dreamed up by former Commes des Garçons designer Rei Kawakubo. The purpose of the DSM (Dover Street Market) is to disrupt the fast fashion and retail system and to offer a space for fashion designers and artists to present their work to the world.
The experimental fashion hub is a new kind of shopping experience that celebrates creativity, decries conformity and ignores established principles of retail. It is a place where streetwear collides with luxury, where young designers line up with world famous icons, and designers are free to make their own spaces.
The original store in Mayfair, London opened in 2004. Since then Rei Kawakubo has launched DSM stores in Ginza, New York and Los Angeles. Each one has its own personality and features the greats in fashion along with emerging talent and local designers and artists¹.
The recent addition in LA is a 15,000-square-foot (1,393-square-metres) ground floor space with a variety of fashion art installations across the store. The Los Angeles location features installations by six celebrated artists including Warren Muller, Lyn Dillin, Bjorn Dahlem, Yuichi Higashionna, Gary Card and Stuart Haygarth. The installations change regularly and each is custom designed and fabricated by designers or in collaboration with local artists.
Here are the some of the most creative fashion art installations inside Dover Street Market stores worldwide.
Dover Street Market Los Angeles
Commes des Garçons
Women’s Young Creatives (General Area)
Pat McGrath Labs x The Met
Dover Street Market Ginza
Gucci Hat Parade
DSM Book Shelf
Undercover Men’s wear
Dover Street Market New York
Dover Street Market London
Dover Street Market Sneakers (General Area)
Dover Street Market Women’s (General Area)
Commes des Garcons
¹ Wallpaper* Magazine: “Retail rebellion: we trace Dover Street Market’s first decade of boundary-pushing design.” (2014)