Fashion Trends

The 5 Golden Rules of Athleisure.

It is now totally acceptable to wear activewear all day.

The latest buzzword in fashion is “athleisure,” one of those made-up terms that are so ridiculously nonsensical as to be perfectly descriptive. Blame the designer athleisure boom or the annual glut of New Year’s resolutions to hit the gym on the regular, but more women than usual are wearing performancewear as everydaywear, of all ages. It seems that it is now totally acceptable to wear your outfit all day, every day even if you haven’t worked out.

Fortunately the latest crop of activewear brands, like our featured brand No Ka ‘Oi, are working hard to blur the lines between the locker room and your everyday wardrobe. Here are five golden rules for working your gymwear into your daily routine:

1. Keep up with seasonal trends.
Mesh panels were big, now not so much . . . now it’s bigger placement patterns and color-blocking.


2. Invest in pieces that mix function and fashion.
First and foremost, it’s got to be clothing made using performance fabrics so it’s not see-through when you bend forward, it’s quick drying, it’s odor resistant,and it’s moisture wicking.


3. Accessorize appropriately.
It only takes one piece to take your athleisure look from gym to street.


4. Dress for the occasion.
Power lunch spot at the Four Seasons in  a tank and or asatin duster coat thrown on over leggings or slip on a matching tunic over your biking shorts.


5. When in doubt, stick to neutrals.
You can start with a geometric print or stick to black, white, and then move into brighter colors as you get more comfortable with it.


So are you rocking the “athleisure” trend in your everyday life? Share your stories. Comment below!

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