Fashion Daily

PA5H: The new kids on the block

University studies is still one of the best networking opportunities there is. Take PA5H, established in 2014 by Dasha Pashevkina after training at London College of Fashion and Istituto Marangoni. The trending new brand is an organic manifestation of young artistic collectives who work under BA5H with a mission to blur the boundaries between fashion, art, video and styling.

The PA5H collection for SS17, shown during London Fashion week, is all about the inspiration the students-turned-designers have taken from hip hop culture while blending sportswear with luxury day-wear.

The geometric forms, innovative fabric manipulations and bold textiles seen in this season’s offerings have placed this fresh newcomer square in the midst of high fashion’s sights.pa5h_300dpi_004

The brand has already been featured in a slew of celebrity fashion publications and on celebrity starlets in the US and the UK, thanks to the sophisticated bold new designs.

To celebrate their successful collection PA5H threw a huge industry bash at the Toy RoOm sponsored by CIROC during London Fashion Week which included rising starlets Alexis Knox, Loemie Anderson and also present was Kyle De’volle. LA based DJ’s Simi and Haze Khadra flew in specifically to DJ the event.

PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Dasha Pashevkina attends the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H) *** Local Caption *** Dasha Pashevkina
PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Emma Miller attends the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H) *** Local Caption *** Emma Miller
PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Loemie Anderson attends the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H)
PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Kyle Devolle (L) attends the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H) *** Local Caption *** Kyle Devolle
PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Simi Khadra and Haze Khadra attend the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H) *** Local Caption *** Simi Khadra;Haze Khadra
PA5H London Fashion Week After Party
LONDON, ENGLAND – SEPTEMBER 17: Simi and Haze Khadra attends the PA5H London Fashion Week After Party at Toy RoOm on September 17, 2016 in London, England. (Photo by Jeff Spicer/Getty Images for PA5H)

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