Collections & Campaigns

Floral, feminine and demure for Zimmermann Spring 2017

New York: Zimmermann limits solids this season and instead the Australian born, New York based brand applies beautiful floral, check and stripe prints to casual dresses, playsuits, and blouses.

The backbone of the collection is the use of lace, tulle, and layers to create the striking garments. Zimmermann mentioned that the overall feel of the collection sprung from the “romanticism” of youthful memories.

What’s remarkable about Zimmermann is the brand’s ability to produce high-quality, intricate workmanship while retailing at a sub-designer price point. Overall, there is a delicate leisure to all of the looks that many women will find appealing.

1 comment on “Floral, feminine and demure for Zimmermann Spring 2017

  1. Zimmermann is a perfect balance of light layers, sheer, and long sleeved crop tops. A perfect addition to everyone’s Spring wardrobe! I reported on Zimmermann’s Spring 2017 collection as well. http://www.svadore.com

    Liked by 1 person

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