It’s world Nutella day! Here are 10 fast facts to mark the occasion!
10 fast facts to mark World Nutella Day (yes, there is such a thing)!
- The product that became Nutella was created by an Italian bakery owner called Pietro Ferrero in the 1940s. He decided to try and create a cheaper alternative to chocolate, which, due to the Second World War, was in short supply. It was made by combining hazelnuts, which were easily available locally, and a little cocoa.
- The product began life as a solid block called pasta gianduja which could be sliced and served on bread, but later evolved into a spreadable version called Supercrema.
- The Nutella name came about as a result of combining the English word ‘nut’ and the Latin suffix for sweet – ‘ella’.
- The Nutella name was introduced in 1964, when the product was first introduced to the UK. It now outsells Marmite.
- For many years, Italian shops would offer children who came in with a slice of bread a free smear of Nutella to put on it.
- In 2012, French proposals to increase tax increase on palm oil – one of Nutella’s main ingredients – sparked an international row. The amendment became known as the ‘Nutella tax’.
- At the start of 2015, one jar of Nutella was sold every 2.5 seconds worldwide.
- In 2013, five tonnes of Nutella worth about 16,000 euros (£13,600) was stolen from a parked van in Germany.
- You could circle the globe 1.4 times with the amount of Nutella produced in 2013.
- Nutella is made by Ferrero SpA, which was owned by Michele Ferrero – Pietro Ferrero’s son – until his death in February 2015. He was thought to have been Italy’s richest man, estimated by Forbes to have had a net worth of $26.8 billion. The company also makes Ferrero Rocher chocolates.