Fashion East returns to lend support to a new mix of design talent at London Fashion Week.
“There is a freshness to this season’s lineup; all 3 designers are strong-minded individuals and their girl/woman knows what she’s about. I’m delighted to be working with them and am enjoying the presentation format – the creativity and freedom is energizing.“ Fashion East Director Lulu Kennedy
Caitlin Price, Richard Malone, a Central St Martins BA graduate, and ‘This is The Uniform’ by Goldsmiths graduate Jenna Young hosted presentations on Saturday, 19th September.
The trio have been selected by Fashion East’s distinguished panel of editors, buyers and stylists, and follow in the footsteps of alumni including Gareth Pugh, Jonathan Saunders, House of Holland, Roksanda Ilincic, Simone Rocha, Marques’Almeida, and Ashley Williams. In addition to the London Fashion Week event, designers also receive financial sponsorship, ongoing business mentoring and a place in a top international sales showroom in Paris.
This season marks Fashion East’s 15th year, and 12 years of headline support from Topshop, the single biggest supporter of young talent in the industry.
About the designers:
Caitlin Price is from South London. In 2013 she completed a Masters at Central St Martins and was awarded the Armani Scholarship under the late Professor Louise Wilson OBE. Caitlin debuted with Fashion East in February with a collection blending 19th century elements with contemporary casualwear. Lux duchesse satin tracksuits came softened with hand-pleats and heart appliqué details. Mini cut-out dresses featured long bow tie sleeves and crop tops wereoff-set with big satin skirts. The collection is available to buy now from stores Machine-A (London), VFILES (NYC), Liger (Hong Kong), Boon (Seoul) and more.
New name Richard Malone is an Irish born designer living and working in London. He graduated from the Central Saint Martins BA in 2014 where he was awarded the prestigious LVMH Grand Prix scholarship. His 12 look graduate collection opened the press show and was awarded the Deutsche Bank Award for fashion, previously won by Christopher Kane. Soon after Malone launched his eponymous line with an off-schedule presentation in Old Street underground station for AW15, the collection is available to buy now from Brown Thomas (Ireland) and Centre for Style (Melbourne). SS16 will be his on-schedule London Fashion Week debut.
This is the Uniform
This is the Uniform is a womenswear brand based in London. Jenna Young, from Blackpool, launched the brand in 2013 after completing a fine art textile degree at Goldsmiths University. Conceptual in its design ethos, This is The Uniform aims to explores social and cultural ideas, whilst focus is also heavily placed on quality and functionality with each piece manufactured in the UK. Collections include re-workings of the humble tracksuit in sheers with ribbon stripes, oversized smocked satin tops and cropped halters in ruby red jewel tones. SS16 will be her London Fashion Week debut.