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Award Winner Tokujin Yoshioka Designs Issey Miyake’s New London Store.

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Award Winner Tokujin Yoshioka Designs Issey Miyake’s New London Store.

Designer Tokujin Yoshioka, winner of multiple awards and with pieces exhibited at the MoMA, Cooper Hewitt in New York, the Victoria & Albert among others, collaborates with Issey Miyake once again to design the brand’s new store located in London’s Mayfair district.

Issey Miyake London_First_Outside
The new Issey Miyake store located in London’s Mayfair district.

Tokujin Yoshioka was previously commissioned by the brand to create transparent mannequins for a fashion retrospective titled “Forty-five years of innovative fashion and design by Issey Miyake” in 2016.

the-work-of-miyake-issey-exhibition-the-national-art-centre-tokyo_dezeen_936_0
Transparent mannequins for Issey Miyake exhibition designed by Tokujin Yoshioka.
the-work-of-miyake-issey-exhibition-the-national-art-centre-tokyo_dezeen_1568_1
Transparent mannequins for Issey Miyake exhibition designed by Tokujin Yoshioka.

For the new store in London, Tokujin Yoshioka designs a futuristic space: minimal, clean and simple. The historic building is distributed over three floors and is completely renewed with glass structures, geometric walls and natural stone tilework.

Issey Miyake London_First_Floor
The new Issey Miyake store located in London’s Mayfair district.
Issey Miyake London_basement_1
The new Issey Miyake store located in London’s Mayfair district.
Issey Miyake London_First_Floor_1
The new Issey Miyake store located in London’s Mayfair district.

The new store opened early June. It’s located at 33 Brook Street, London, W1K 4HG.

About The Author

Nichelle Cole is the founder & creative director of The Fashion Plate magazine. A respected writer, stylist and influencer, she has been published in fashion magazines around the world.

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